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Furtherance
Target Users
Who are they?
Interviews
The app I am developing is like LinkedIn but geared towards helping women and minorities receive opportunities through various features and resources. What resources do you feel would benefit you to help you succeed in your field of interest especially as it pertains to your identity?
Support Groups
Imagine you work for a company and had an experience where you felt either unsafe or especially uplifted. What would make you feel comfortable giving that company feedback?
Confidential channels
Posters in work room that promote feedback
Anonymous Surveys
Networking can feel intimidating even online. What do you think could help you feel more confident networking online to gain closer connections?
Community oriented
Socialize
Talk in groups
Free for everyone
The Final Take Away:
The group I interviewed suggested that support groups, the ability to give anonymous feedback to companies and community oriented networking would be helpful for them. I believe my app should help foster community and encourage constructive feedback.
Personas
User Journey
Awareness
Research
followup
Awareness
1/5
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